Metaio to Unveil First Hands-Free Car Manual on Google Glass, New 3-D Tracking Technology and optimized wearable augmented reality platform at InsideAR 2013

September 17, 2013
Munich & San Francisco, 17 September 2013: Metaio, world leader in augmented reality (AR) software and solutions, today announces the development of the first-ever hands-free, marker-less augmented automotive manual using Google Glass. Metaio will additionally update and optimize its core technology and leading augmented reality platform to accommodate the major wearable device providers like Epson, Google and Vuzix, all of which will be presented October 10-11 in Munich at Metaio’s annual technology conference, InsideAR:www.metaio.com/insideAR.

The hands-free interactive car manual prototype developed by Metaio will be the first time that augmented reality on wearable computing will be shown to be productive and commercially viable.Metaio R&D developed this new prototype as a proof-of-concept of the capabilities of its AR platform on wearable devices. A new type of 3-D tracking and recognition technology engineered by Metaio utilizes CAD models to recognize and overlay 3-D content onto the real world counterpart. Since no markers, GPS or point clouds are required, the stability of the augmented reality experience increases dramatically, while remaining almost immune to variable lighting, glare, position, and other environmental factors that tend to interfere with vision-based experiences.

Update Metaio AR-Platform

Metaio will update its leading augmented reality platform to include the incredible new tracking technology presented in the demo, in addition to adding support for major wearable computing devices, including Epson Moverio, Google Glass and Vuzix M-100. And looking toward a wearable ecosystem, Metaio will upgrade 3-D and 2-D visualization to include programmable shaders and other camera optimizations that will allow for more robust tracking and an overall more realistic user experience.

InsideAR attendees will get the chance to try the demo on Google Glass, along with many other wearable demos that feature hands-free augmented reality. Developers and non-developers alike can learn how they can use the Metaio AR platform to build next-generation wearable apps, with the Metaio SDK, Creator and Cloud services.

“We’re going beyond one-off passive viewing experiences,” says Metaio CTO Peter Meier. “Metaio is taking all the necessary steps to ensure an always on, always augmented future, and we’re beginning that journey in a big way at this year’s InsideAR in Munich.”

More images of the experience are available on our press page

To learn more and register for InsideAR, October 10-11 in Munich, please visitwww.metaio.com/insideAR

To learn more about augmented reality software and services by Metaio, please visit www.metaio.com

About Metaio

The worldwide leader in Augmented Reality (AR) research and technology, Metaio develops software products for visually interactive solutions between the real and the virtual world. Based on the Metaio Augmented Reality platform, digital and 3-D content can be integrated seamlessly into the user’s camera view looking upon the real world. Serving over 50.000 developers and powering over 1,000 apps for enterprise, marketing, retail, publishing and industrial cases, over 30 Million consumers use Metaio’s AR software. Learn more at www.metaio.com


re:publica 2013 – Europe’s Biggest Digital Conference

May 9, 2013

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From 6th till 8th of May the re:publica, Europe’s biggest conference on digital and social media, took place in Berlin. More than 5,000 attendees discussed over three days internet policy, network neutrality and the future of social media campaigns. The most controversial topic at the moment in Germany are the plans of the Deutsche Telekom, which announced already in the beginning of May, that they will choke the speed of the internet in the nearest future. The hosts of the re:publica, Markus Beckedahl, Johnny (@spreeblick) and Tanja Häusler (@elektrotanja) as well as Andreas Gebhard, called up the participants to appeal to their government to anticipate these plans: “Avoid that the Telekom introduces a 2nd class internet!” Tanja Häusler said: “If we can now afford limitations for the sake of commercial interests, if there are no more protests against these limitations, we have to realize, in fact, that the digital society is growing continously, but still, has no power to public opinion.”

IN/SIDE/OUT – The link between online and offline

The motto of this year reminds of the difficulty to connect people from the online and the offline world: “With this in mind, the motto IN/SIDE/OUT can be read as an upending of the digital society: Facebook is reaching one billion users, established newspapers are folding to the net-based competition, and Twitter, which was once the tool for alternative civilian war correspondence, is being utilised by militaries to communicate their combat targets. While we were always sure that at some point everyone would use the mechanisms offered by Web2.0, the question remains: Who profits in the end? Will citizens embrace obligations of governments and businesses to become more transparent, while at the same time tolerate the non-transparency of those companies which form the structures of the internet? Or will we soon pull the plug and return to a place where privacy is tangible again? Will we replace the INternet with an OUTernet?”


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Sascha Lobo: Who’s afraid of Augmented Reality?

Lobo is one of Germany’s most established digital avantgardists, working as an author, columnist and speaker on digitial issues and net politics. He held his keynote on Monday not without mentioning an amazing technology such as augmented reality is. He is fascinated in AR, but honestly understands the fear of people, who don’t know what to expect about it: “It’s like the radioactivity of Internet. There has to come up a lot of awareness training on augmented reality in the future. At the moment it provokes fear on this invisible, unknown power. There is still an anxiety for the merge of the digital and real life.” He himself is enthusiatic about Ingress, an augmented reality game produced by NinanticLabs, which he played passionately in the last weeks: “It’s the most ‘nerdy’ game one can imagine.” Unfortunately, Ingress “guzzles” a lot of energy, but is lot of fun, he said.

Francesco Lapenta: A Critical look on Augmented Reality

Yesterday I’ve visited Francesco Lapenta‘s presentation with the amazing title “Mediated Life after Virtualization. A Critical Look at the Scenarios Forecast by New Wearable Augmented Reality Visualization Technologies.” He agreed so far with Lobo, that there is still a huge insecurity according to new wearable devices which are visualizing information. People usually have six senses and he imagines that all these senses should be combined in one mobile (augmenting) device such as for example Google Glass and giving real added value to people: “Our Augmented Reality device could interact with these machines, and there could be competetional power of different senses which could interact with your vision and offers you help to learn more.” But what does it really mean for us? He asked: “What will follow the inevitable technological peak and demise of old communication technologies such as the mobile and the screen? If the mobile embodied the newly acquired freedom from the constrained spaces of earlier mediated communications? New “seamless” and “immersive” technological evolutions will acquire social, cultural and market dominance while cannibalizing previous technological milestones very much like television did with photography, radio and cinema, and the computer did with them all. what are the consequences of a technology that does not pretend anymore to “simulate” reality or its visualization but now “naturally” creates the way we see the world and experience it?”

If you want to see the whole presentation, please watch the video:

I still feel overwhelmed by all these very great sessions at the re:publica and would like to recommend the #rp14 to you taking place on the May 5 – 7, 2014 in Berlin.

There was not enough time for me to attend in all events and if you are interested as well, we can also follow the re:publica YouTube channel with all presentations and keynotes.

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