A guestpost by Andreea Raducan
If you could do magic, what would be your favorite trick? Well, some might say: “let’s make money!” So too did Simon Pierro with his “How to get rich…!” magic trick, which he is now sharing with everyone in an amazing video proving that it is truly possible!
What is the mystery behind the “AR Money”?
The key ingredients are: a brilliant mind, some Augmented Reality “magic”, plus a sprinkle of “real” magic. From these three elements, the AR part is perhaps the easiest one. Since Simon is already equipped with the other two, all he had to do was to contact Metaio for support with the Augmented Reality part. It all started in 2010, when he first discovered AR and its potential. At a time when AR was known only to a few, Simon found Metaio: a team he describes as “very flexible, creative and open to new ideas”, with extensive knowledge and experience in Augmented Reality. Together, they built the “Christmas show ”. “We had lots of fun” he said, and “stayed in contact for a long time”. According to him, “Metaio is very reliable”, both in terms of technology and as partners. This is why he decided to contact Metaio again in 2014 – to “be creative together”.
Where is the boundary between Augmented Reality and the real magic?
You probably noticed the hand-drawn dollar bills in the video. The role of AR in this trick is to digitally recognize (or “track”) these bills and “transform” them into realistic looking ones on the display of the device. One remarkable feature in this tracking process is the stability and robustness of the rendering: the digital banknotes follow precisely the movement of the physical ones under the tablet.
However, the “real” magic happens afterwards, when the physical, hand-drawn banknotes are transformed into real physical ones. Brilliant, isn’t it?
So how does he manage to do this? You might wonder.
Well, as much as I wanted to find out myself, I could not convince him to reveal his secret. What I did manage to do, is to discover how ideas come to his mind. Unlike others might think, “Inspiration doesn’t just come out of the blue”, Simon says, “You need to concentrate on what you do and look for opportunities around you, never stop thinking! Then, when you have an idea, you just have to believe in it and work hard to make it happen. You need to make efforts to find that idea and then to bring it to life; it will not happen magically.”
Thus did the “How to get rich..!” idea become reality. When Simon discovered AR, he became “absolutely fascinated” by the technology. “The factor that AR and magic have in common is that they both make things appear and disappear”. The question for him was, how to bring these two together and make people believe in both. He was convinced that such a combination would open endless possibilities. He did find a way, and what an incredible way, isn’t it?! Simon just loves to be creative and work with interesting people.
Simon also loves the freedom of pursuing his ideas, turning visions into reality, while interacting with so many people. He loves seeing the impact his work creates – the reactions he draws from people. Seeing how they relate to his work, “with tears in their eyes”. “Moreover, it is so interesting to see how people from different countries express their emotions and impressions differently!”
I asked Simon what he is doing with all the money. He laughed saying “they all go with my illusion”. When asked about his future ambitions, Simon says “I don’t have plans for the next 10 years. Things are changing so much! For example, 5 years ago I had no clue about Augmented Reality. Who knows what the future will bring? You should really stay flexible and open.”
For the time being, we are about to witness one of his dreams come true: performing live in front of large public audience. This is something he wished for a long time and which is going happen, as he will be performing his magic tricks live in Mannheim (October 28) and Munich (October 29). If you want to see the magic for yourself, this is your chance! Until then, discover more on his website.