So long, old friend.
This afternoon we received some unfortunate news: the social media marketing tool, Argyle Social, will be shutting down their service on May 31st. Metaio has used Argyle for over three years and we can’t express how disheartened we are.
When we began using we had an audience of less than 10,000, as a quiet though long-established augmented reality software company. We evaluated more than 10 different tools and services to help us grow our audience, and out of all them Argyle was the one that stood out.
Their intuitive dashboard interface gave us a bird’s-eye-view of all the social media properties and information we wanted without being cluttered by layers of data and analytics. We were able to incorporate Argyle internationally with our teams in Munich, New York, and San Francisco that allowed us to work effectively, and in real-time. Since then we’ve more than tripled our audience organically- and we owe a lot of that credit to Argyle.
As a team, Argyle was quick, adaptive, and a pleasure to work with. Social media is an ever-changing animal and the small team at Argyle was able to grow and change with it. They were always reliably in communication with us and extended their services beyond their software. Supportive through the end, Argyle’s team works even now to lessen the blow this situation has on us and their other customers.
The very nature of the tech industry that allows companies like Argyle to come to life and grow can also be their downfall. Surviving in the tech industry can be difficult and it is saddening that Argyle, despite being an incredible solution and tool, will no longer be with us.
Thanks again for the last three years, Argyle. It will be difficult to fill your shoes.
We wish you all the best with your future endeavors,