Untill now my interface to The Fratellis was “Flathead”, a very nice example of their snotty style. Now I´ve found a nice promotion for a music festival by Radio 1 on BBCs Radiolabs featuring the band from Glasgow. It was called “band in your hand” and that`s what it is! After following a link integrated in an invitation mail the users were able to see a small animation and a video on a 3D screen via webcam and PC. In their hands. Besides some hardware blockers (downloading the software first, printing out a marker as optical reference, not running on a Mac) the promotion can be seen as a success. As innovation leader (best contemporary program in the world, blasting shows like Annie Mac´s Mash-up or Gilles Peterson´s Worldwide Show) BBC Radio 1 was also one of the first to bring augmented reality to their audience. Applause.
Augmented Reality Blog
An augmented point of view
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[...] bien se multiplier rapidement. Il existe d’autres exemples du même type sans flash mais avec une webcam et un PC avec cette vidéo de la BBC. Flash 8 avait rendu possible son lot de jeux interactifs à la webcam, [...]
Bonne info , merci cela va m’etre utile !
Salut,
de rien. Mais cette example est une petite peu démodé. Attend a la Adidas Neighborhood. C´est une bombe…
A bientot,
Jan
Reason and judgment would be the qualities of an leader.
Failure doesn’t suggest you might be a failure it means you’ve not succeeded yet.
Sound advice Julia.